You may be wondering if it’s even worth your time to advertise on such a popular messaging app as Telegram. The service is one of the most popular and popular mobile apps in the world, with more than 100 million monthly active users, and it’s also become one of the most popular ways to communicate with others via voice and text chat.
It’s no wonder then that advertising on this platform is so popular. Advertising on Telegram is easy and allows you to reach a much wider audience than you could ever have reached with standard media.
However, not all advertising is positive.
You might be wondering if it’s worth your time to advertise on such a popular messaging app as Telegram. The service is one of the most popular and popular mobile apps in the world, with more than 100 million monthly active users, and it’s also become one of the most popular ways to communicate with others via voice and text chat.
We recently spoke to one of the largest advertising and media companies in the world to find out more about the service, its pros and cons, and its advertising regulations. Here’s what we found.
What’s the difference between Telegram and other messaging apps?
While there are many similarities between the two, there are also some major differences that set Telegram apart from other messaging apps. First and foremost is that on Telegraaf, you’ll need to use the Hebrew or Russian language as your primary language.
Additionally, you’ll also need to select the “Rouban” option in order to have access to the “Gree” language, which is only available for select groups of people.
Sharing photos and videos with friends is another important aspect of social media apps that set Telegraaf apart from the rest. You’ll need to share photos and videos with up to six people at a time, and you can also share links to your social media directly from your Telegram account.
Why is advertising on Telegram so popular?
There are numerous reasons why you’d want to set up a business with an advertising partnership with a messaging app like Telegram. For one, you could use the platform to market your products or services to a much wider audience than just your friends.
As well as, you could set up a website or app with ads running in both the form of videos and photos. Having a large audience on your side makes it easier to maintain support and grow your business.
But what about bad ads?
There are millions of bad ads out there, so it’s important you keep it to a minimum. And don’t forget: all advertising on social media platforms should be considered negative advertising.
More benefits of advertising on Telegram
You’ll find that you can create and distribute adverts that are precisely tailored to your brand and product. For example, you could set up a campaign that encourages users to “check in” via the platform to see what new ads are coming their way.
You’ll also find that it’s easy to create and distribute adverts that are highly engaging. There are plenty of ways to go about this, and you’re likely to find that the advertising process is very common sense.
The disadvantage of advertising on Telegram – Is It Good For Advertising?
The biggest downside to advertising on Telegram is that it’s typically only visible to those. Who are already a part of the platform? If you want to reach an audience outside of your immediate network then there’s no easy way around it.
That’s one of the main reasons advertisers. Those who want to set up ads on this platform need to get their act together. The vast majority of people will see your ads and take them seriously. But a small minority will view your ads as negative and won’t engage with your brand.
While you should definitely check if your ad campaign is working for your brand and/or is focused on your product. You should also remember that the majority of people will just see your ads as random holes in the wall.
Conclusion
Advertising on messaging platforms is one of the most important aspects of the business. You can’t just set up a poll and expect everyone to respond. You need to do the legwork and carefully select the right people to reach with your ad campaigns.
To get the most out of your advertising on messaging platforms, you need to make sure that you:
Set a goal for your ad spend
Target your audience
- Choose the right posts for your adverts
- Include relevant social media channels
- Don’t just directly link your brand to the posts
- Don’t just include your finance or product name
- Don’t just include a link to your website
- Don’t just include your keywords
In other words, you need to target the people who will engage with your ads the most. If you aren’t targeting the right people then the results won’t be good for you.